Closing the gender wage gap by social media storm happens today on Equal Pay Day. That’s what advocates for equal pay nationwide hope to accomplish via organized Time For Transparency Chats on Twitter, Facebook, Instagram and Snapchat.

closing gender wage gap social media storm

Equal Pay Day is held annually on the second Tuesday in April. It’s the approximate day the typical woman must work into the new year to make what the typical man made at the end of the previous year. Based on ACS Census data, the 2018 wage gap between women and men is $.80 (cents). The gap is far wider for women of color as compared to White, non-Hispanic men and moms as compared to dads.


The Social Media Storm events happening on April 10th are designed to increase increase transparency around pay and ensure race and gender wage gaps can’t be hidden under the rug. What to expect:

closing gender wage gap social media storm

TIME FOR TRANSPARENCY SOCIAL MEDIA STORM. April 10, 2018 @ 2:00 pm ET/1:00 pm CT/12:00 noon MT/11:00 am PT.

Social Media Chat on Twitter, Facebook, Instagram, and Snapchat at for a Equal Pay Day Social Media Storm, using hashtags #equalpayday, #talkpay, and #time4transparency.

The Chat will call for:

    >EEOC pay data collection;

    >Passage of the federal Paycheck Fairness Act and local/state bills that close the gender wage gap; and

    >High road employers who post salary ranges, limit the use of prior salary, conduct pay audits, and protect employees who discuss pay at work.

FACEBOOK LIVE. Tuesday, April 10th, 4:00PM ET

Join Equal Pay Day Coalition and Members of Congress on Facebook Live at 4:00PM ET as they talk equal pay best ways to achieve paycheck fairness. Find this talk at

Wear Red Today for Equal Pay Day. Red symbolizes how far women are in the red with their pay, compared to men, according to the National Committee on Pay Equity, organizers of Equal Pay Day each year. Employees and supporters alike will advocate for an end to the gender wage gap today by
wearing red.

Equal Pay Day was originated by the National Committee on Pay Equity (NCPE) in 1996 as a public awareness event to illustrate the gap between men’s and women’s wages. Twenty plus years later, the time is now to eradicate the wage unequality. 2018 brings a renewed energy around the nation and the world to key social injustices. Movements as #Enough, #TimesUp and #MeToo already Socially Sparked® our lives and continue steamrolling ahead. Social Change is in the air. — Abbe is Socially Sparked! Tweet @sosparkednews & @asparks01